here’s a problem with power in the modern world, says Adam Curtis – it’s just too boring. “A few years ago I was filming in Silicon Valley, in the richest postcode in the world, a place called Atherton. You just wouldn’t know it. Everyone is wearing North Face.
Over the past couple of decades, this war for eyeballs has been fought across an ever-expanding territory. With the advent of the modern web, online publications and blogs competed to dominate your laptop screen. But with the rise of mobile, the battleground has become infinite. No matter where you are or what you’re doing—eating, drinking, watching a movie— […]
The survey finds that millennials are far likelier than other groups to demand “rewards for everyday activities I already do,” and they’re already participants in many loyalty programs in spite of their young age. They’re more likely than any other demographic group to say they’re enrolled in banking and credit card rewards programs, and the least likely to […]
The prospect of finding love may be scary but the prospect of committing to a relationship for the rest of your life is almost certainly scary. The secretary problem is a parallel to romantic decision making where an individual decides when to be satisfied with a selection choice in the face of uncertain future options. However, the secretary problem and its […]
Let's face it, robots are going to steal all our jobs. It'd be a tragedy if machines weren't already on course to be way better at what they do than we are. Case in point: the Novice Art Blogger, a Tumblr page set up by Matthew Plummer Fernandez. The British-Colombian artist programmed a bot with deep learning algorithms to analyse art; so ins […]
But there are caveats. Some observers see Dunnhumby as past its best, and that really the Clubcard is its best product. And there’s a feeling that loyalty schemes are falling out of fashion, with consumers attracted by clear and visible benefits offered by the no-frills low prices of Aldi, or by the superior customer experience of Waitrose/John Lewis rather […]