Posts Tagged ‘Web 2.0’

Buzz Buzz

My Twitter is pretty quiet these days. So is my mobile. The way my friends and I use Twitter has changed dramatically. This change got me thinking about why I started using it in the first place and not just Twitter but Blogging too.

You may have noticed my distinct lack of posts recently and that is mainly due to what I term as ‘Bloggers Block’ in other words I’m struggling to write anything that seems original relevant and makes any grammatical sense.
And just as this was swimming around my head I click on Chris Brogans post and realise that I finally have a subject to go on about. Thanks! :)

So Twitter, Plurk, Facebook , Tumblr, the list goes on. It seems like Social Media is the new Web 2.O the latest Industry buzz word but what does this mean for the platforms? Brogan makes a brilliant point. We can do our jobs, meet our friends and generally live our lives without Twitter, Facebook and the rest of those social platforms so the question I’m asking myself again and have been wondering since Twitter got oh so quiet is why do I use them?

I don’t Blog, Twitter and all that jazz because I have to its becasue I enjoy it and I like finding new ways to communicate, explore and expand the Webs potential. Now these tools have become the new industry buzz its inevitable that more and more advertising campaigns will adopt the ‘social’ thing I just hope that the platforms core purpose is the reason they are used instead of just because its there.

18

09 2008

Blog Off

I’m pretty new to blogging and I used to be pretty pessimistic in terms of what a blog could achieve for me, more to the point, who would care what I had to say anyway.

It wasn’t until I finished my degree and started looking for a job in the industry that I realised I had a lot to say and a blog would be the perfect place for me to aggregate all my ideas.

There has been a lot of blogging about the changing face of the blogosphere paying close attention to the business model now apparent in blogging, lifestreaming replacing blogging and new media becoming like old media. My main qualms with all of these criticisms are that this changing landscape should indicate a positive change.

More people are blogging, which means more people are contributing. Isn’t this what we want online? Isn’t that what all the Web 2.0 marketing jargon we constantly hear about is striving to achieve?

It was just over a year and a half ago I wrote a 10,000 word dissertation analysing the effectiveness of blogging and how it would affect ‘digital natives’ and I must confess that although I was optimistic I personally came out of that research with a fairly bleak view. However, the more I read about the failure of blogs the more I blog, read blogs and learn the rosier my view becomes!

I love Swurl and Twitter but the primary purpose of these tools seem so different to blogging that I find it hard to believe it will ever replace it. Livestreaming is more about exciting ways to interact and communicate. It gives users the ability to publicise all or just particular aspects of their life (some may even deem it over sharing) Blogging on the other hand (to me anyway) is a way for people to express their opinion, discover new things and discuss topics with likeminded people. Isn’t it?

There will always be people who want to learn and therefore there will always be people writing and reading about new topics. Despite blogging becoming a more business type model doesn’t this indicates the exact opposite of failing? Isn’t this illustrating a larger amount of contributors than lurkers and isn’t that a good thing?

Pro-bloggers are a great source of information and learning for other bloggers, like myself (and non-bloggers) to learn more from people who are paid to do this for a living. The same way we pay a lot of money to advertisers for their expertise we look to these pro-bloggers in a similar light. However, the best thing about blogging and what will always set it apart from old media; the possibility it offers anybody to disagree publicly, And it be okay.

10

08 2008